Prevent, Protract, Process

Posted January 28th, 2009 by david & filed under Awesome, SEM.

I did a Google search for “chargeback guardian” the other day, and here’s what I saw:

The irony of those title tags is beautiful. In case you don’t get it…

Charge Back Guardian is a company that processes credit card payments and helps to prevent chargebacks. Presumably if you’re selling an iffy product you’d want to use these guys. I have no problem with that. But that they have “Protract” as a mis-spelling in their title all too appropriate.

My guess is you wouldn’t want to get into a protracted battle with these guys to get your money back.

Oh, and the title on their main page is still misspelled, Protrect.

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Posted by: David Dellanave

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