Well, I guess placing images next to ads is no more. I’m not surprised by this, but it will be interesting to see where to go next.  If the argument is that “your visitors believe that the images and the ads are directly associated, or that the advertiser is offering the exact item found in the neighboring image, they may click the ad expecting to find something that isn’t actually being offered”, then what if I place Flash-based animations there, that couldn’t possibly be a representative product image?